Current Issue : January - March Volume : 2021 Issue Number : 1 Articles : 5 Articles
The aim of this study is to investigate how people’s consumption needs are reflected in market baskets. Food products baskets in a large shopping center were examined in terms of different parameters such as the amount of purchasing product (size of the basket), the types of products and the proportion of the product types in the basket. Relationships between analysis parameters are expressed by fuzzy inference rules....
Technology acceptance theories are mainly focused on measuring the acceptability of new technologies and empirically tested through employees in an organization. Currently, these technology acceptance theories are used by researchers to measure the online purchasing intention. However, those theories were directly focused on the technological components, ignoring retailers, customers, media and most other macro components engaged in the online purchasing. Hence, it is compulsory to study the capability of technology acceptance theories to measure the online purchasing intention. The main technology acceptance theories were critically evaluated in their applied contexts, concepts and processes against those of the online purchasing to identify the uniqueness of each model. Finally, it was confirmed that technology acceptance theories were directly used to measure the technology acceptance behavior in an organizational context. However, there were differences in contexts, concepts, processes and theoretical aspects when comparing between the worker in the organizational context and the online consumer in the online purchasing. Hence, those technology acceptance theories cannot be adopted to measure the online purchasing behavior directly. Similarly, Innovation Diffusion Theory (IDT), Unified theory of acceptance and use of technology (UTAUT2) and Theory of Reason Action (TRA) cannot be adopted to measure the online purchasing since they were engaged in new technologies such as online games or emails by individual consumers. Also, a high level of volitional control is needed to apply TRA. Hence, it is mandatory to develop a universal model, which measures the online purchasing with the maximum utilization of previous technology acceptance theoretical aspects....
Currently, the Internet has become a fitting channel for the trade of products. Gradually traditional and modern retail are using the online platform to sell their products. In this sense, the central aim of this study is to assess customer satisfaction and loyalty in relation to the ecommerce of the retail Auchan brand by analyzing the dimensions of the quality of the eservice, namely with regard to the placement and delivery of the order. The results obtained show that customers are satisfied with the online services of Auchan Famalicão (Portugal), showing greater preference and satisfaction with the Drive service. The contact attributes on the part of employees, compliance with the delivery deadline, comfort and convenience of the service stand out with high satisfaction. On the contrary, the design of the website, the ease of use of the website and the quality of the information available on the website, are the items with the worst evaluation by the customers of this retail brand. Regarding the dimensions of the e-service, the highest levels of satisfaction correspond to Guarantee, Fulfillment and Security, and the levels with the least satisfaction refer to reliability. Additionally, customers expressed strong loyalty to Auchan Famalicão's e-commerce. It is recommended that priorities should be established and intervene in terms of the quality of the e-service, particularly the dimensions with the worst evaluation in order to increase customer satisfaction and loyalty and, therefore, the performance and profitability of the Auchan Famalicão online channel....
Practically, supply disruption may lead production process to entirely halt (completely disrupted) or the output to differ in the order size (partially disrupted), which makes it more difficult for the retailer to satisfy stochastic market demand. Under the circumstance, the retailer is likely to procure products from two suppliers to effectively alleviate the demandsupply mismatches. Thus, under supply disruption and stochastic demand, this paper develops both backup sourcing and simultaneous sourcing (SS) strategies to analyze the retailer’s performance, where backup sourcing includes wholesale price priority (WPP) and supply reliability priority (SRP). Specifically, (1) under WPP, when the selling price is relatively lower (higher), the retailer is suggested to activate the reliable backup supplier after the realization of supply disruption (demand uncertainty). (2) Under SRP, two scenarios including minor disruption and major disruption can be identified, where the retailer’s order quantity from the reliable (unreliable) supplier under minor disruption scenario is more (less) than that under major. (3) Finally, this paper systematically compares the retailer’s preferences among WPP, SRP, and SS via theoretical results and numerical examples. That is, when the unreliable supplier is more likely to work normally or shortage cost (selling price) is relatively lower, the retailer prefers SPR regarding the unreliable supplier as backup sourcing due to its lower wholesale price and acceptable supply disruption. Otherwise, the retailer is inclined to WPP regarding the reliable supplier as backup sourcing for ensuring all market demand to be satisfied. In addition, unless the emergency prices of two suppliers are extremely higher, backup sourcing strategies could perform better than simultaneous sourcing strategy....
The business-making should nowadays focus on sustainability. This is the main aspect of the circular economy. The aim of this article is to analyze how sustainability is perceived in Slovakia. This issue is much less developed in Slovakia in comparison with the situation in other countries. Despite this fact, the companies have already started making effort in this area. The article looks for answers to questions such as: what the situation in relation to sustainability is; what has already been implemented; what is planned for the future; and how the customers will react to the elements of sustainability. The methodology includes the identification of significant aspects of the issue in the food industry. Pieces of secondary data were used in combination with the primary research. These were processed via the case study technique supplemented with a detailed comparison of the individual cases. The main findings show that entrepreneurs are aware of the necessity of a responsible and sustainable approach to their business-making. All the companies participating in the research are already trying to minimize the amount of waste in their products to mitigate their negative impact on the environment. Furthermore, up to almost 77% of them are preparing to implement a more structured approach regarding their waste management....
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